Time, Strategy and Twitter - Feedback: @Digital (1)!

People use Twitter, Facebook and YouTube to form associations with others that share the same personal or professional interests. Millions of people are using these sites to keep in touch with their families and friends. Now companies are jumping on the bandwagon and incorporating social networking sites into their marketing campaigns. Although, social networking is relatively new, it is gaining status as a new way for companies to effectively market their products and services. Because it is interactive cost effective and the ability to market 24/7. Regardless of what social networking site your company decides to join, all of them will enable you to foster a closer relationship with your customers. Social networking can be implemented into your organization’s marketing campaign because it is free. The only investment required from companies is their time.

To survive the current economic downturn as an importer or exporter, as well as cutting costs, you also need to grow your revenue where possible. Apart from keeping your current customers, the next goals are to increase you customer base and/or perhaps find more cost effective suppliers. The most popular and fastest growing Social Media that can be leveraged by business are Facebook, LinkedIn and Twitter. Businesses that adopt these technologies will have the jump on their competition. Developing a strategy combining these three forms of Social Media can develop three powerful networks without any financial outlay.

Unless you’ve been hiding under a rock you’ve probably heard someone enthusiastically talk about Twitter. You many know that it is a web 2.0 social media thingy. You may also have made the mistake of writing Twitter off as simply being the next MySpace and being of interest only to text-message obsessed teens. Watch this video to see exactly why Twitter is a great relationship buiding tool, and keep watching all the videos in this series to learn how you can incorporate it into your Real Estate investing business.

The savvy online shoe retailer Zappos has been more fortunate. By allowing staff members as well as the CEO, Tony Hsieh, to Twitter, it has helped to maintain its reputation for customer service and generate sales through repeat business. But are any other companies benefiting from the explosion of social media?

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